Burabay CityPASS smart-cards for tourists on sale
The same cards were designed and introduced in the capital city.
From August 1, the sale of Burabay City PASS smart-cards has started in the Burabay resort zone. By the help of the smart-card, tourists could visit cultural facilities, museums and excursions, as well as get discounts in the best facilities of the resort zone, BNews.kz correspondent reports.
The service can be ordered via the Internet. Once
an online purchase is registered on the website, a guidebook and the city's map are sent to an e-mail. City Pass Kazakhstan company has presented the project to Governor of Akmola region Malik Murzalin.
According to the designers, such a practice exists in developed countries of the world and already proved its effectiveness. Earlier, such a poject with 14 facilities was developed in Astana. The main task of the smart-card is to increase the popularity of the resort among tourists.
"The main thing is that owing to Burabay CityPASS tourists can familiarize in detail with the cost, as well as with the tour products offered," said Aleksey Pogodayev, Director for Development in CITY PASS KAZAKHSTAN LLP.
"Burabay CityPASS is designed in two versions. In an electronic version, that is when a tourist visits the website and opts for the appropriate excursion. The duration of the excursion reflects on the discount. There is also a "box" version that includes a guidebook, a tourist card with the help of which a tourist can pay, as well as a SIM-card with a tariff, which is convenient for foreign tourists. During the meeting, Governor Malik Mursalin noted that such cards should be available to tourists.
"The President of the country pays great attention to the development of tourism, including in the Shchuchinsk-Burabay resort zone. The inflow of tourists should be increased. And, such a project will have its own effect, which will inform tourists about the existing facilities and types of rest. We should ensure its accessibility and convenience," said the Governor of the region.
The smart-cards are can be bought in 4 sites of the resort zone. In addition, the meeting noted that in the future the number of sales points would be increased.